Navigating career ambitions with ease

Sgil Cymru’s, One Stop Shop / Siop Un Stop, shines a light on the skilled individuals and array of rich opportunities within the screen industries. This engaging community resource supports users navigating their career ambitions, a site that was once lacking within the industry.

The hub serves a dual audience for both newcomers and seasoned professionals. As well as providing a platform for partnering businesses to showcase their job vacancies, training programmes, events, industry news and also offering mentorship opportunities. The site is an exemplary online space that sets a solid foundation for future brand growth and continued engagement with their audiences.

mentor screenshot of web page
film studio set
screenshot of film industry web page
picture of cameraman
image of networking web page for film industry engagement platform

Building a brand

The project needed a brand new identity. One Stop Shop / Siop Un Stop’s logo reflects the progressive nature of the creative industries, incorporating bold type and appeals to the broad audiences of the creative film industries. The colour palette portrays the dark and light shadows of film as well as the vibrant skilled individuals that work within it.

A full identity and brand guidelines were created to support the use of the brand, giving Sgil Cymru the confidence to grow its presence.

website colour palette for brand guidelines
film studio workers
logo animation
grid brand pattern
brand sketches

Increased content discovery

Sgil Cymru requested the site follow a one page format, this meant the navigation would be vital to the project’s success. Using a global grid layout for the site navigation gives an overview of all the resources the site has to offer. Acting as a central launchpad to auto scroll to relevant content depending on the user.

website architecture diagram for film industry

Reducing manual burden

Adding automation for both the contact and mentorship sections of the site alleviates the manual burden of communications. Adding these features meant communication could be streamlined, increasing response times to the site’s audience and ensuring prompt follow up on enquiries.

Headless CMS integration

By opting for a headless CMS, we were free to implement the design without being restricted by pre-set themes or templates. Plus we were able to provide faster loading times, reduced server requests, and optimised performance.

Accessibility & Inclusivity

The mobile-first design is fully responsive, optimised for both desktop and mobile devices, ensuring seamless functionality across various screen sizes as well as supporting multiple languages for English and Welsh speaking users.

image to illustrate responsive format of website on desktop tablet and mobile

Project launch and presentation

Marked by a live presentation and demonstration, attended by over 30+ business stakeholders, the launch was overwhelmingly positive, emphasising the platform’s ease of use, the breadth of resources available, and the impact it would have on individuals in the screen industries.

project launch image homepage
“The staff at Rant are always polite, efficient, and caring about the outcomes of the project. Could not have asked for anything better. I was most impressed by their ability to 'get the vision' and run with it.”
Sue Jeffries
Managing Director, Sgil Cymru